Arun Chandra – Digital Content Marketer & Storyteller
Harnessing Creative Storytelling, SEO & Social Strategy to Drive Measurable Growth
Arun Chandra – Digital Content Marketer & Storyteller
Harnessing Creative Storytelling, SEO & Social Strategy to Drive Measurable Growth
As a digital marketer, the Yorkshire Tea incident on February 21, 2020, still resonates with me. It showed how unpredictable social media can be, and how quickly brand perceptions can change. Seeing Yorkshire Tea face a sudden backlash over what seemed like a harmless tweet underscores the importance of strategic brand management and authentic customer […]
As a digital strategist sharing insights on arunchandrac.com, I’ve witnessed firsthand how tools like PayPal have reshaped the freelance landscape. In today’s gig economy – projected to reach $455 billion globally by 2025 the freedom of remote work has empowered millions, with 1.57 billion freelancers worldwide contributing over $1.35 trillion annually. PayPal, with its staggering […]
As a strategist passionate about customer-centric business models on arunchandrac.com, I’m continually inspired by companies that turn service into an art form. Zappos, the iconic American online retailer of shoes, clothing, and accessories, stands out as a beacon of innovation. Founded in 1999, Zappos didn’t just sell products – it redefined customer service with a […]
