Know me
ABOUT ARUN CHANDRA
Marketer. Storyteller. Strategist.
A Storyteller at Heart, A Strategist by Practice
Not Just a Marketer – A Multidimensional Creator
My marketing journey did not begin in a boardroom — it began with storytelling.
I studied journalism because I was fascinated by people, ideas, and the forces that shape how we understand the world. In newsrooms and editing suites, I learned the discipline of clarity, the responsibility of accuracy, and the power of narrative. Those early experiences still shape how I approach marketing today: not as manipulation, but as communication with purpose.
Over time, I was drawn to the digital space, where storytelling meets technology, data, and global reach. What began as experimentation with online content evolved into a career spanning startups, agencies, social enterprises, and technology firms across multiple countries.
Today, I work as a digital marketing strategist focused on sustainable growth — helping organisations connect with the right audiences through insight, strategy, and meaningful communication rather than short-term tactics.
GLOBAL PERSPECTIVE
Professional Experience Across Diverse Contexts
My work spans industries including technology, e-commerce, healthcare, hospitality, and nonprofit sectors. This diversity has strengthened my ability to adapt strategy to different business models, market dynamics, and organisational cultures.
Across these environments, I have contributed to improving visibility, generating qualified leads, strengthening brand authority, and supporting revenue growth initiatives. Rather than specialising in a single tactic, I focus on integrated marketing, aligning search, content, paid media, and customer journeys to produce coherent and measurable outcomes.
Adaptable Across Markets and Teams
International Experience with Local Sensitivity
Having supported organisations across multiple regions, I understand how cultural and market differences influence marketing effectiveness. I adapt strategies accordingly while maintaining global best practices.
Collaborative & Outcome-Focused
I work effectively within cross-functional teams, aligning marketing initiatives with broader organisational priorities.
Mindfulness, Focus & Resilience
I am a certified yoga practitioner, which has strengthened my ability to manage pressure, maintain focus, and sustain performance in demanding professional environments
Chickoo: A Lesson in Compassion and Responsibility
Outside of work, one of the most meaningful experiences in my life has been rescuing a street dog named Chickoo.
What began as an act of compassion evolved into a long-term responsibility that reshaped my understanding of care, patience, and commitment. Chickoo’s journey from vulnerability to trust mirrored, in many ways, the transformative power of consistent support and stability.
Caring for him has been a daily reminder that progress — whether personal or professional — rarely happens instantly. It requires empathy, persistence, and a willingness to adapt.
This experience has reinforced values that influence how I collaborate with people and organisations: kindness, responsibility, and respect for the human element behind every interaction.
