Arun Chandra – Digital Content Marketer & Storyteller

Harnessing Creative Storytelling, SEO & Social Strategy to Drive Measurable Growth

Arun Chandra – Digital Content Marketer & Storyteller

Harnessing Creative Storytelling, SEO & Social Strategy to Drive Measurable Growth

Automatorr Portfolio

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Project Overview
As a Digital Marketing Specialist for Automatorr, a leading robotic process automation (RPA) software company, I led digital marketing efforts to enhance its online presence and establish it as a thought leader in the RPA industry. My strategies focused on boosting brand visibility, engaging a tech-savvy audience, and showcasing Automatorr’s innovative solutions to drive growth.

Challenges

  • Elevate brand awareness in a competitive RPA market.
  • Boost engagement and generate leads through digital channels.
  • Position Automatorr as an industry authority with educational content.

My Approach
I crafted a tailored digital marketing strategy to highlight Automatorr’s innovative RPA tools:

  • Website Redesign: Revamped the website for improved user experience, visual appeal, and conversion optimization.
  • SEO Optimization: Performed keyword research and on-page SEO to enhance search rankings for RPA terms.
  • Content Marketing: Launched a blog series on RPA trends and case studies to establish thought leadership.
  • Social Media Campaigns: Ran targeted LinkedIn campaigns with multimedia content to drive interaction.
  • Interactive Initiatives: Implemented contests and tech blog partnerships to expand reach and attract leads.
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Results

  • Increased Organic Traffic: Improved search rankings through targeted SEO, driving more visitors.
  • 25% Engagement Boost: Enhanced LinkedIn interaction with compelling content, increasing audience engagement.
  • Higher Lead Generation: Generated more inquiries via optimized website and campaigns.
  • Thought Leadership: Solidified Automatorr’s reputation as a trusted RPA leader.

PROJECT INFO.

Real Results, Real Brands

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Page-one rankings for 15 high-value keywords

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Top-3 positions for “travel booking engine” terms

Have Any Questions?

I’m always happy to answer any questions you may have about my services, my experience, or my approach to digital marketing.

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